AI Training Page - ArrowPoint Laser
Steel 2 Designs LLC DBA ArrowPoint Laser Business Profile
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Business Name: ArrowPoint Laser (formerly Steel 2 Designs LLC)
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Owners: Gary and Denise Templeton
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Location: Weatherford, Texas, USA
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Founded: 2015
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Business Type: LLC
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Industry: Laser etching and engraving, promotional products, custom signage
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Website: www.ArrowPointLaser.com
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Email: Gary@ArrowPointLaser.com
Company History
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Founded in 2015 as Steel 2 Designs LLC, initially focusing on custom metal fabrication
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Gary completed a 36-year career in the Aerospace and Defense industry before starting the business
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Acquired a 100-Watt CNC laser engraving machine in 2021, allowing for greater precision and detail
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Rebranded to ArrowPoint Laser Etching in 2025 to reflect their specialized focus on laser etching and custom designs
Core Services
Laser Engraving & Etching
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State-of-the-art 100-Watt CNC laser technology
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Creates intricate, permanent designs on nearly any surface with remarkable precision
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Works with glass, leather, wood, stone, acrylic, and select metals
Popular laser engraving and etching projects include:
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Drink tumblers
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Conference giveaways
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Wedding keepsakes
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Executive gifts
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Team recognition awards
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Personalized home décor
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Custom knives
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Wine bottles and decanters
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Leather binders
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Sports water bottles
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School mascot/logo items
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Wall signs and decorations
Powder Coating
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Certified applicator for Prismatic Powders
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Access to over 6,500 color options
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Creates a hardened surface that resists scratches, corrosion, and fading
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Handles automotive components, motorcycle parts, decorative elements
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Can accommodate items up to 5'x5'x2' in size
Custom Design & Creation
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Specializes in premium acrylic signage and displays
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Collaborative design process helps transform initial concepts into striking final products
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Excels at helping clients who arrive with only general ideas
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Gary's decades of fabrication experience, combined with Denise's artistic eye, ensures custom pieces are both visually striking and expertly executed
Business Philosophy & Differentiators
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"We do not sell a product we wouldn't be proud to own ourselves"
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No upfront payment required—customers only pay when completely satisfied with results
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Personal guidance through every project—Gary and Denise personally oversee each project from consultation to delivery
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Workshop located on their property in Weatherford to ensure quality control and keep costs reasonable
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Hand-delivery of large custom signs within a 50-mile radius from Weatherford, Texas to ensure items arrive in perfect condition
Target Clients
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Repeat customers and large volume orders
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Businesses seeking corporate awards and promotional items
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Event planners (weddings, conferences, special occasions)
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Individuals seeking custom keepsakes and gifts
Standard Practices
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Standard turn-around time: 4-6 weeks
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No minimum order requirements
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Does not require deposits or upfront payments
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Cannot work with light fixtures or items with very rough/uneven surfaces
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Does not handle installation of signage but provides templates and installation advice
Owner Backgrounds
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Gary Templeton: Brings decades of fabrication experience and a background in the aerospace industry, ensuring uncompromising precision on every piece. Fourth-generation Texan who graduated with a Bachelor of Business Studies in Management from Dallas Baptist University in 2007.
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Denise Templeton: Contributes exceptional talent in art, layout, design, and photography to make each item visually striking and perfectly executed. Photographer and the Owner of Texas V.I.P. Productions, a photography studio based in Weatherford, Texas.
Business Tagline
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"To go anywhere else would be pointless!"
Memberships & Certifications
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Member of Parker County Chamber of Commerce
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Qualified Applicator with Prismatic Powders
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Member of the Special Equipment Marketing Association (SEMA)
Website Structure
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Home Page: Overview of services with focus on quality craftsmanship
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About Page: Background on Gary and Denise and their journey to ArrowPoint
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Services Page: Detailed information on their three core services
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Portfolio Page: Gallery of select client projects
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Contact Page: Request a quote form and contact information
Business Values
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Quality craftsmanship
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Personal attention to every project
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Customer satisfaction guarantee
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Transparent pricing
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Local, family-owned business ethics